Top Takeaways from the 2016 Internet trends report – Mary Meeker
- June 2, 2016
- Facebook Ads, Marketing Trends, Online marketing, Targeting
Top Takeaways
- Global internet users flat except in India
- India internet use accelerating
- Smartphone shipment slowing
- Android gaining share over iOS
- Growth around the world is slowing
- Google and Facebook account for 3/4 of rising advertising growth!
- Snapchat more authentic platform for advertising
- Each new marketing channel growing at a faster rate than before
- Hyper-targeted marketing is driving growth for retailers
- Communication through visuals (Images, video)
- Best way to connect with millennial – Social Media
- Voice Search queries increasing rapidly
- Car automation accelerating. USA potential to be global hub of the auto industry again
- New internet companies growing more rapidly compared to older internet companies.
To download PDF report, click here: http://bit.ly/InternetTrends2016
Colin Gonsalves MBA, OMCP is the owner of CG Digital Marketing. He is an experienced digital marketing strategist helping businesses grow through proven client acquisition and retention strategies.
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